We are a dedicated Squad on a mission to reshape watchmaking, rooted in our legacy since 1884. With a passion for crafting timepieces that thrive across air, land, and sea, we bring together a unique fusion of casual elegance, sustainability, and inclusive luxury. With 140 years of heritage and over 1,900 passionate individuals across 20 countries, we’re excited to continue our journey forward.
Join our vibrant team in Zurich as a Brand Communication Specialist/Manager and be part of something extraordinary! You will lead the creative development and execution of global and local brand campaigns within the Campaign team, combining strategic creative thinking with disciplined execution. You will ensure all work translates into and reinforces the Brand Communication strategy across all touchpoints.
Your contribution:
- You will define creative strategies that align with business goals, branding, and marketing objectives and execute the creative vision for marketing campaigns, ensuring consistent, high-quality output across all channels (Print, POS, Social Media, E-commerce, Website)
- You will develop clear campaign concepts and actionable creative briefs
- You will lead end-to-end campaign development (product & talent) from creative concept through production, post-production, and deployment, ensuring excellence, timelines, and budget control
- You will work closely with the Campaign Lead and Brand Communication Director to ensure campaign creative aligns with broader brand positioning and priorities
- You will manage internal and external creative partners (agencies, photographers, directors, production teams)
- You will create 360° campaign toolkits and guidelines across channels
- You will monitor market, competitive, and cultural trends within the watch, fashion, and luxury industries to inform campaign development
Do you think there is even more to discover in this role? You're right — apply today and learn more!
You will fit well to our squad if you have:
- 7+ years experience in campaign and/or creative roles within luxury or lifestyle (agency or in-house)
- Proven ability to lead complex, high-visibility creative projects in matrix organizations
- Strong track record in visual communication strategy and creative direction implementation
- High ownership mindset with strong attention to detail and risk anticipation
- Confident communication with a collaborative, solution-oriented approach
- Fluency in English; French is a strong advantage
- Strong visual sensibility with proficiency in Adobe Creative Suite and solid understanding of typography, photography, and design trends
Your new employer:
At Breitling, we encourage everyone to bring true authenticity to work and contribute to our shared mission to redefine luxury. We prioritize the well-being of our employees by fostering an environment of diversity, equity and inclusion, where every voice is heard and valued.
We believe that happy, healthy employees are the key to success, which is why we offer competitive benefits, including:
- Home office (depending on position requirements)
- Watch to wear / watch to buy program
- Referral program
- Development opportunities
- Maternity leave (17 to 19 weeks)
- Culture of feedback
Our values:
At Breitling we are...EPIC!:
- Entrepreneurship – We take ownership, act with agility, and dare to challenge the status quo.
- Performance – We strive for excellence and deliver with impact, precision, and passion.
- Innovation – We embrace creativity and continuously push boundaries to shape the future.
- Care – We look after our people, our clients, and our planet, with respect and responsibility.
Want to take on this mission and join our #Squad? Apply now!
We value diversity and are committed to fostering an inclusive environment that reflects the excellence and refinement that define our brand. We welcome applications from all backgrounds, regardless of race, gender, age, sexual orientation, disability, or any other protected characteristic. We invite candidates from all walks of life to share their applications to join our Squad, where inclusion is at the heart of our vision of elegance and prestige.
Please note that the use of protective equipment is required for certain roles to maintain the highest standards of safety and precision during operations in our workshops.